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About the BOBI Awards

The Best of Business Intelligence (BOBI) Awards

Recognising excellence. Showcasing innovation. Celebrating impact.

The BOBI Awards recognise excellence, innovation and impact across healthcare business insights. Now in their 20th year, the Awards showcase the projects and people setting the standard for excellence across our industry.


BOBI Award Categories

The BOBI Awards feature three award types, each providing a different way to measure excellence:

  • Real-life submissions recognise outstanding projects delivered in practice. Entries are judged on evidence, quality and impact.
  • Task-based challenges test your skills through live, virtual competitions in areas such as analytics, fieldwork excellene, and compliance.
  • Best Newcomer shines a spotlight on rising talent, offering early-career professionals an opportunity to showcase their capabilities.

Each format provides a platform to demonstrate the quality, insight and impact behind outstanding work.


Explore the Categories

Explore the award categories for the BOBI Awards 2026, including eligibility criteria and category overviews.


The BOBI Awards are evolving

We continue to celebrate the Best of Business Intelligence in the UK while reflecting the increasingly global nature of healthcare business insights. The Real-life Submission categories now recognise the UK’s growing influence as a hub for business intelligence talent on the global stage.

Entries must demonstrate at least one of the following:

  • A project conducted for the UK market
  • A project that has impacted UK healthcare or business performance
  • A project led and majority-delivered by UK-based teams, regardless of market scope

This evolution ensures the BOBIs continue to celebrate the value and impact of UK healthcare business intelligence while remaining relevant in an ever-changing landscape.


Why Enter?

Winning or being shortlisted for a BOBI Award is recognised across the industry as a mark of excellence. It’s a chance to:

  • Benchmark your work against the best in the business
  • Celebrate your team’s expertise and creativity
  • Gain visibility across the healthcare insights community
  • Inspire confidence among clients, colleagues and partners
  • Receive an engraved trophy presented at the BOBI Awards ceremony

And in this milestone year, your work could join the BOBI Hall of Fame, becoming part of the celebration of two decades of achievement.


Entries for the BOBI Awards 2026 are now closed.

Entries closed at 17:00 on Thursday 29 January 2026.

Thank you to everyone who submitted an entry celebrating excellence, innovation and impact across healthcare business intelligence.

Real-life Submission entries will now progress through the judging process.

Entrants in the Task-based categories and the Best Newcomer category will receive further information in due course.

Finalists will be announced in late March 2026.

Winners will be announced at the BOBI Awards Ceremony on Monday 27 April 2026, at the Hilton Birmingham Metropole.


With thanks to the BOBI Committee

The BOBI Awards are made possible through the commitment and expertise of the BOBI Committee, a group of volunteers from across the healthcare business insights community who help shape the categories, oversee judging and ensure the awards continue to represent excellence across our industry.

Meet the BOBI Committee

The BOBI Awards 2026 are sponsored by